A full‑featured e‑commerce store for a leading pickleball brand. We built a Shopify site with product catalog (paddles, clothing, shoes, gear), dynamic pricing, limited‑time offers, free shipping threshold, loyalty program (VIP), blog, and seamless checkout. The site highlights pro partnerships, product bundles, and community engagement.
Selkirk Sport
United States
2025
Selkirk Sport needed a robust e‑commerce platform to sell their expanding line of pickleball equipment. Their previous site was slow and lacked essential features like loyalty program, dynamic product filtering, and seamless mobile checkout. We built a custom Shopify store with a sporty, energetic design, product catalog with variants (paddles, shoes, apparel), dynamic sale badges (e.g., “+ Free Gift”, “New Color”), limited‑time countdown banners, a VIP loyalty program, and integrated blog for rules, tips, and gear guides. We also added pro player endorsements, a size guide for shoes, and a limited lifetime warranty registration system. The result is a fast, mobile‑friendly store that has increased average order value and repeat purchases.
Countdown timers and “+ Free Gift” badges – creates urgency and increases conversion rates.
Rewards program with exclusive benefits – boosts repeat purchases and customer lifetime value.
Featured athletes and partnership logos – builds trust and authority in the pickleball community.
Core Platform
Enterprise Plan
Email Marketing
VIP Program
Speed & Caching Plugin
CDN & Security
Managed Hosting
Business Email
Location Trust
Rich Results
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